The V.I.C.E. Lab

Virtual Identity, Community, and Entitativity

Understanding Groups Online and Face-to-Face

The V.I.C.E. lab. located at UNC Charlotte in 4074 Colvard, explores how groups are identified and experienced as “groups” in order to help researchers and practitioners understand and improve our many online and face-to-face groups.

We are an interdisciplinary research incubator drawing from the disciplines of industrial and organizational psychology, social psychology, sociology, communication studies, management, and human-computing interactions. We examine individual, group, organizational, and community functioning focusing on people’s feelings of identity, community, and entitativity.

Learn more about our projects

• Entitativity in Groups (including a blog post about our first paper!)
• Meetings
• Online Groups

To  find out about becoming an undergraduate research assistant and to apply, please go here.